Search engine optimization, or SEO, is perhaps one of the most talked about subjects in online marketing. The ever changing world of SEO can cause both frustration and confusion for internet marketers of all levels of competence. The main search engines often change their rules and regulations and that can have devastating and immediate results on a websites ranking and ability to attract organic traffic. These 5 quick traffic tips will help you to stay ahead of the game and are easily implemented into your everyday search engine optimization work.
1. Title Tags:
The title tags of a website are often overlooked but are one of the first things that a search engine will look for to help determine the content of your site. These need to be selected carefully and should be a keyword that accurately describes what your website product or service is all about. Ideally you should use a highly searched keyword that has little competition. To find these it’s worth spending some time investigating variations of your keywords that may not be immediately obvious yet are being searched on a regular basis.
2. Article Marketing:
When you write an article always ensure you include your keyword in the title before you post it to an article submitter or your own blog. This is a common mistake and a really strong traffic generation tool when used correctly so it’s worth getting this right first time. Making your article title attractive and encouraging your potential visitor to click through and read it is also important so try and be a little different whilst also being persuasive.
3. Blogs and Forum Comments:
This is an area that can be used but can also be abused. It’s important not to dive straight in and potentially spam all the blogs and forums with your website URL. Instead start to find blogs and forums in your niche or product area then join in discussions and maybe even answer questions. It is important to build a positive reputation in these environments. You comments will then be shared in the social networks of others which will really help your traffic results.
4. Expired Sites:
Finding a good expired site that relates to your keyword is a fantastic and very untapped tactic to getting organic traffic to your site. This requires very little search engine optimization as others have already done all the hard work for you. For the price of a domain you can help to guarantee a source of traffic to your site.
5. Comparison Reviews:
This is a great way to attract traffic, particularly in the affiliate marketing niche. Look out for new products and software releases and then see if they have an affiliate section where you can help to promote their product. You can then write an honest review that can help other people with their potential purchase decision.
These are just 5 quick fire tips for improving your traffic quickly and legitimately. Search engine optimization can be difficult but learning the basics and putting them into practice can be an empowering and successful path to improve your website or online business.